How to Make Your LinkedIn Profile Stand Out

Living in today’s digital-driven world it’s hard not to engage with social media on some level. Most of our communication has moved to online platforms such as Facebook, Instagram, and now LinkedIn.

With social media playing such a big part in our private lives and the rise in popularity of LinkedIn, our professional lives are also pulled into the digital age. On LinkedIn, you have access to the world’s largest professional online network. You can follow and connect with your favourite businesses, industry experts, and most importantly professional contacts.

When used correctly, LinkedIn is a great tool to make yourself visible to potential employers, gain insight into market trends and learn from industry leaders. Hence ensuring you have a polished online presence is key. Here are the top tips recruitment agencies will give candidates to ensure their profiles stand out from the crowd.

• Display Picture: Your profile picture should reflect the way you would show up for an interview. Present yourself in a warm and engaging way and our recommendation is to dress in business attire and have a plain neutral background. 

• Headline Snapshot: In a few words, include your job title along with a short description of what you offer to a workplace. For inspiration look at other people within your industry and see what they’ve done to catch your eye and try something against the grain. 

• Career History: Identify roles you’ve held that directly relate to the industry you’re seeking employment in and be sure to summarise your previous roles. This is key if you have a long career history. Be straight to the point in describing what you’ve done or your key achievements in the role.

• Recommendations: You can request recommendations as social proof of the skills you can bring to the workplace. You can ask your bosses, colleagues, and even more clients for an impact. Keep in mind that by writing recommendations for others, you can in turn get recommendations for yourself. 

For more tips on how to stand out from the crowd or if you’re ready to talk to us about amazing job opportunities, connect on connect@brookrecruitment.com.au